JMCG all-new EV models were unveiled at International Motor Show 2024 Bogotá in Colombia, from Nov. 6^th to Nov. 17^th, 2024. At this event, JMCG arranged three booths for light trucks, pickups, and electric vehicles, covering a total area of over 630 square meters. The booths attracted lots of visitors to experience the vehicles.

During the show, JMCG achieved an impressive sale of 176 units, showcasing the exceptional strength of JMC commercial vehicle brand in overseas markets. With its advanced design and eco-friendly features, JMC Grand Avenue EV and Conquer EV are the highlights of the event, becoming a new force in promoting green transportation.

Astara Group，the regional strategic partner of JMCG, headquartered in Spain, run auto distribution business in Latin America, Europe and Southeast Asia. The two parties started their cooperation in Chile in 2019, and extended to Bolivia, Colombia and Philippines. JMCG and Astara group jointly invested in network construction, formed the fleet team, and introduced latest products, which have laid a solid foundation for steady development and future success in Colombia.

In October, JMCG retail sales in the Colombian market reached 213 units, setting a new monthly sales record. Up to October, JMC cumulative sales share in light truck segment was 24.6%, with a year-on-year increase of 37%. In an industry decline with major competitors’ sales falling sharply, only JMCG's overall sales have achieved a growth of 2% among the top brands. 

We are confident to meet the challenge of the Colombian market with Astara group, for the key to seize the opportunities is keeping close cooperation with our partner and executing the well-developed strategy.