NEWS & EVENTS

334 Units Sold! JMCG Achieves Remarkable Sales at Bogotá Auto Show


Release time:

2025-12-04

From November 14th to 23rd, 2025, Bogotá International Motor Show was held in Colombia. JMCG and its local partner Astara Group showcased key models in three booths, such as GSE, Carrying EV and All New Carrying Plus. During the auto show, JMCG achieved the sales of 334 units on site, performing the best in brand history of Colombian auto shows.

Astara Group is the key strategic partner of JMCG in the Latin American region. Headquartered in Spain, Astara Group operates across Latin America, Europe, and Southeast Asia. Since the partnership between two parties began in 2019, the cooperation footprint has expanded from Chile to Bolivia, Colombia and beyond. In 2025, both parties increased their investment in Colombia by constructing the flagship showroom, introducing new products, and strengthening the capabilities of sales team to drive sustainable regional business growth.

Boosted by brand promotion and network development, JMCG's market share ranked second among Chinese brands in both light truck segment and pickup segment in Colombia. As more and more new-energy and commercial vehicle products introduced to overseas markets, JMCG will continue cooperating with Astara Group to further enhance its comprehensive competitiveness across Latin American region.


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